The Best Shopify Courses – Training Reviews

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Shopify is an amazing platform to create a successful e-commerce business. However, getting started on the platform as a beginner is definitely overwhelming.

Not only can you lose a bunch of your time, but making mistakes can cost you money as well, especially when it comes to promoting your store via Facebook, Instagram, and Google ads.

One way to climb the steep learning curve of Shopify is to invest in a quality course. But there are so many options out there, and honestly, most just aren’t worth the investment.

You don’t want to spend hundreds – even thousands – of dollars to be given 101 lessons that leave you more confused than when you first started.

We’ve narrowed down the list to the top 5 Shopify courses you can find online right now. Each one of these courses will provide you with more value than what you initially invest and get you up to speed to launch a successful Shopify business.

Top 5: Shopify Courses Review

eCom Elites by Franklin Hatchett

Purchasing and following Franklin Hatchett’s eCom Elites course is a surefire way to give you an edge in the e-commerce market. With over 150 videos, 9 comprehensive modules, and a bunch of bonus content, the course definitely over-delivers for its smaller price tag than our other highly recommended course Shopify Ninja Masterclass.

This course not only walks you through the Shopify setup and the best ways to source products, but gives you in-depth details on all the best methods to market your business via Facebook ads, Instagram traffic, email marketing, Google ads, and organic traffic.

It even has modules teaching you how to build sales funnels (in the Ultimate package only, at $297) and how to take advantage of chatbot technology.

It’s obvious that this course hasn’t been half-assed – the Facebook training module alone could be worth your investment.


  • Low price tag for extremely high value.
  • In-depth modules for everything you need to know.
  • Live Q&A videos.
  • Bonus content.
  • Access to a private Facebook Group.


  • Ecom Turbo Theme is not included with the course.
Shopify Ninja Masterclass by Kevin David

Shopify Ninja Masterclass is brought to you by Kevin David, a prominent Youtube figure who provides info on drop shipping, Amazon FBA, and Facebook ads.

The course gives you access to 5 modules that are easy to understand and implement for your own business.

You’ll also get bonus content on how to find new trends, an intro to the print on demand business, and a free done-for-you sales funnel.

This course is the WHOLE PACKAGE. 

It has a TON of testimonials from students having success after taking the course.

So you may be asking why this comes in at our #2 recommendation? One reason...price.

We think that you get more for your money with our #1 pick, but if you are someone who has a larger budget, this may be the option for you.


  • Done-for-you sales funnel in the bonus section.
  • Easy to understand.
  • Payment plan available.
  • Facebook Mastermind group.
  • Step by step videos.
  • There are a LOT of student testimonials.
  • Free training webinar is incredible (watch it below).


  • High price point.
eCom Success Academy by Adrian Morrison

This is another all-inclusive course like eCom Elites that gets you up and running with everything you need to know about running a Shopify store.

Although the price tag is quite hefty ($2495), the course gives you access to a live training 4-week boot camp and Shopify apps that Adrian himself uses with his own successful stores. So there is definitely value to be found at this price.

ESA is also a Shopify approved course, which means you’ll get access to a 15% discount on a lifetime Shopify license. This can save you a ton of money if you plan on making your e-commerce store a long-term business.


  • Weekly webinars.
  • Full access to support staff.
  • Over the shoulder training and swipe copy.
  • Access to Shopify Apps.
  • 5% discount on a lifetime Shopify license.


  • Hefty investment.
  • No refund policy.
Smart Google Traffic by Ezra Firestone

If you want to master the power of Google traffic to explode your Shopify store’s profits, this is the course for you.

Ezra Firestone teaches you everything you need to know about Google with 5 detailed modules, including an entire module on Youtube and Shoppable TrueView.

No more wasting ad budget – from Google AdWords 101 to complex retargeting strategies, you’ll learn how to make the most out of Google paid traffic.


  • Everything you need to know about Google paid and organic traffic.
  • Teaches you proper retargeting techniques to get the most out of your ad budget.
  • Includes info on Youtube.


  • No Facebook group for course students.
  • Doesn’t teach you Shopify basics.
  • Limited bonus content.
ClickFunnels Training Program by Justin Cener

Want to build a successful funnel for your Shopify store? This course teaches you the best strategies of ClickFunnels for e-commerce.

With the ClickFunnels Training Program, you’ll learn how to create a sales funnel to test out your products via Facebook ads before spending time and resources building your Shopify store.

This allows you to validate a business idea before spending all your resources on a potential flop.

Once you’re ready to create your Shopify store, you can do so by following Justin’s bonus content, which includes over-the-shoulder videos of building a store and a tutorial on the Shopify drop shipping business model.


  • Up-to-date strategies for what’s working now on ClickFunnels.
  • Facebook ads strategy.
  • Templates and swipe copy available.
  • Access to a private coaching group.


  • Shopify tutorial in bonus section is very basic.
  • Only teaches Facebook ads (no other paid promotion methods).

best shopify course

Although all 5 of the above courses will get you loads of value for your investment, none of them are as in-depth and affordable as the eCom Elites. If you had to pick a single course to get everything you need, this is the one we recommend.

eCom Elites by Franklin Hatchett

Shopify Commonly Asked Questions

Is Shopify Academy free?

Yes. The Shopify Academy is 100% free. It’s the perfect course for anyone that is looking to jumpstart their success on Shopify. You’ll be able to know how to set up your store from scratch and navigate the platform with ease.

How do I get Shopify certified?

If you want to get Shopify certified, you’ll need to take the Shopify Partner Academy’s exam. If you are able to pass you’ll earn the certification. This can be taken on the Shopify Academy website.

Is Shopify easy to learn?

The short answer: yes. You can learn Shopify fairly quickly. In fact, the learning curve is not as steep as some people assume. However, you’ll need to know how to navigate the ins and outs of the platform. At some point, you’re going to need to set up the payment gateways, add products along with the information provided like SKUs, and more.

Are Shopify courses worth it?

There are plenty of courses out there that focus on Shopify. They can range anywhere from $5 to $997. It’s important to consider a course that will teach you the basics of Shopify. However, there are plenty of instructors that teach you how to be successful with Shopify using their own unique approaches. Some of them will teach you other things such as where you can get your supply of products, how to market your online store, and what plugins to include in order to increase sales. When searching for a course on Shopify, find the best one that will provide you with the most value (especially when you are on a budget).

Is Shopify good for beginners?

Since the learning curve isn’t that steep, it can be a good platform for those who are relatively new to eCommerce. If you are looking for a platform that is reliable and easy to set up and you have never run an online store, Shopify will definitely be considered the go-to choice for you.

Can I make money with Shopify?

Yes, you can. But you’ll need to be selling items in your store in order to make money. There’s no other way of saying it.

Does Shopify take a percentage of the sales?

It will depend on the package plan that you chose when you initially signed up. For example, the basic Shopify plan will take 2 percentage of every sale. You can also sign up for the regular Shopify plan for $79 and you will stand to have 1 percent of your total sales charged to Spotify. The next step up is the Advanced package ($299).

What’s the difference between the transaction fee and the monthly plan fee?

The monthly plan fee allows you to use the services along with the included features. The transaction fee is charged when someone purchases your product.

Does Shopify report to the IRS?

If you own a store that uses the Shopify platform, you can make a certain amount of money that would need to be reported to the IRS. In that case, Shopify will send store owners a 1099 that they can use when tax time comes around.

What is dropshipping?

Dropshipping is defined as a form of eCommerce where you can sell things in your store without ever having to touch the product or see it in person. A person orders a product and it is shipped to their house. Once the orders are fulfilled, you send the orders requested to your supplier and pay the total orders. While the customer pays for an item in your store, you pay for the wholesale price in order to have the items themselves shipped to the customer.

Can you get rich from dropshipping?

Dropshipping is not a get rich quick scheme. But you can make a substantial amount of money. It will depend on a few factors such as how much product you are selling. It will also come down to marketing your products as well. Some dropshippers can make six figures a year when done right.

Can you sell digital products on Shopify?

You can sell digital products on Shopify. These will consist of ebooks, photos, videos, audio tracks, and anything that is considered a “digital product”. There are some apps that are compatible with Shopify in order to get this done. The most popular of them all is SendOwl.

Is it better to sell on Shopify vs. Etsy?

When comparing the two platforms, Shopify will beat out Etsy fairly easily. That’s because Shopify will provide you with plenty of themes, tools, and other must-haves. Etsy will fall short in the department.

What is the best Shopify plan for newbies?

If you are new to Shopify, then it’s important to choose the basic plan that will cost you $29 a month. You can upgrade your plan at any time when your store is starting to grow. If you are making more than enough, you can be able to make upgrades so you can access more tools in order to make your store perform better than ever.

Can I sell anything on Shopify?

Yes you can. You can sell physical, digital, and even downloadable goods. Even creative people can sell their arts and crafts using Shopify. As long as it’s legal and within reason, you can pretty much sell just about anything to your customer.

How much should I pay for someone to build my Shopify store?

If you want someone to build a Shopify store for you, keep in mind it may not come cheap. Freelance web developers that specialize in eCommerce will charge you anywhere between $500 to $1000 per project. Some may even consider charging you monthly retainers for maintaining your store and helping it perform better. It will all come down to your budget and whether or not you want to outsource some kind of work to a freelancer.

Are online boutiques profitable?

Selling clothes online can actually be very profitable. In fact, it accounts for $90 billion a year in total revenue if you were to factor together all of the revenue for eCommerce stores on the Internet. According to recent statistics, nearly one-third of all eCommerce items sold were clothing. This number is much higher than in 2015 when it comprised nearly 20 percent of all eCommerce sales.

Do you need an LLC to run a Shopify store?

Filing for an LLC is completely optional. If you are new to eCommerce, it might be one of the things not to worry about just yet. If you are making a good amount of sales consistently over time, it will probably be a good idea to file for an LLC in the state or jurisdiction where you are based. You can file for an LLC in your state or in states where the price for an LLC is low (like Delaware, Nevada, or Florida). If you are filing for an LLC outside your home state, consider taking a look at the conditions and stipulations you may need to meet before filing (i.e.--residency requirements, etc.)

Do you need a business license to dropship?

No. But you will need an employee identification number (EIN) that you can use when it comes time to file taxes.

Final Verdict

The best Shopify courses go beyond simply showing you how Shopify works and how to use shopping cart software. This is because running a successful e-commerce store also means you need to master the marketing aspect and understand sales funnels.

That’s why we picked courses that go beyond Shopify 101. Many of these courses also come with private communities that will further help you learn and grow based on the experiences of students like you.

Invest in a Shopify course today to get a head start on a successful e-commerce career – with these top 5 choices, you can’t go wrong.


Official Top 5 Review Team
Official Top 5 Review Team

The Official Top 5 Review team is dedicated to testing and researching the top products available for many different industries. We do the research and testing so that you don't have to! We welcome you to provide your feedback on your experiences with any products that you have experience with.

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