Have you ever felt like printed media for your business will never be as sharp and effective as the image in your head? Even though direct mail marketing is less common than it used to be, thanks to most marketing campaigns being focused through electronic channels, there's still a need for quality printed materials.
ExpressCopy is a company founded on the idea that printing and direct mail services can be streamlined. In addition to serving small businesses, the company helps coordinate printed media for real estate agents, personal projects, and previously time-consuming reminders such as Save-the-Date cards.
Part of the goal of ExpressCopy is to help clients create a variety of high-quality printed media. The company manages this by providing intuitive online tools with advanced options to help design the media. From there, a specialized digital printing process sharpens and preserves the online image's quality.
Many small business owners struggle to create and execute marketing endeavors, especially if they don't have a marketing background. The majority of small businesses don't have an in-house graphic designer and copywriter to make everything perfect. With ExpressCopy's tools, the smallest businesses with zero design resources can create professional media.
Features
Postcard Printing and Ordering
One of the direct mail services offered is the printing and distribution of postcards. Clients can upload their unique postcard designs. There are also online tools through ExpressCopy that allow for easy postcard design within minutes, even if an individual doesn't have a graphic design background.
The postcards can be printed on three different types of paper stock in five USPS-regulated sizes. When you order postcards, ExpressCopy's service includes:
Targeted Mailing Lists
For businesses that reach out to their consumers through direct mail campaigns, ExpressCopy offers a range of services regarding targeted mailing lists. A targeted mailing list is a list of consumer addresses for individuals who are interested in receiving business-related mail.
If you already have a mailing list, you can upload and use it for ExpressCopy's mailing services for no extra fee. For those without mailing lists, ExpressCopy has packages to generate sales leads for ten cents per lead.
Mailing lists of residential homeowners can be created using information about geographic area, income, age, and home value. Business leads can be created through narrowing down area, business industry, amount of employees, and total sales volume. Also available are weekly lists that incorporate new businesses and homeowners into your existing network.
Direct Mail Services
What makes ExpressCopy unique is that the company serves as a middleman for the entire distribution process of printed media. If you have a direct mail marketing campaign planned for your business, you can upload your media designs and mailing list to the ExpressCopy website. Within a day, your media will be printed and mailed.
You don't have to worry about hand-addressing envelopes or postcards. There aren't any time-consuming trips to the post office or complicated supply calculations. All you need to provide is your message and audience. And if you're not sure about either of those, you can use ExpressCopy's online design tools and mailing list creation services.
Brochures and Flyers
ExpressCopy offers digital printing of brochures, pamphlets, flyers, event announcements, newsletters, and maps to a company's location. You can customize one of the company's online templates, or you can upload your own graphic design.
Printed flyers and brochures come with:
Door Hangers
Door hangers can be printed for door-to-door marketing campaigns. Several dozen templates are available online alongside the option to upload a custom design.
All of the door hangers include:
Business Cards
ExpressCopy offers digital color printing of business cards alongside basic templates for business card customization. You can also choose between bleed and no-bleed options. Bleed options allow for backgrounds that cover the entire width of the card, while no-bleed designs have white margins on the edge.
Business cards also include:
Greeting Cards
The customizable greeting cards are printed in full color and made from 100 percent recyclable materials. Dozens of different templates are available online for event invitations, holiday greeting cards, and photo cards.
ExpressCopy's greeting card services include:
Calendars
A number of different customized calendar options are available. You can create calendars for personal use or integrate them as part of a business marketing campaign to reach your clients.
The calendars you can print include:
Magnetic Products
ExpressCopy can print and create magnets including magnetic business cards and magnetic postcards. In both cases, you can customize hundreds of templates or upload your own design.
The magnetic postcards come with the following specifications:
The magnetic business cards have all the same specifications except that they come in standard 3.5 x 2.5 inch sizing.
Magnetic options are ideal for some marketers because they're durable and have lasting power. A magnet is more likely to end up on the refrigerator or desk of a customer, rather than being a slip of paper that's quickly thrown away.
Pros
Cons
Final Verdict
ExpressCopy is a one-stop, convenient place to go for your digital printing and direct mail marketing needs. The company can execute direct mail marketing campaigns for business owners, print business cards and postcards, and create brochures and posters in a range of different sizes.
The company makes it easy to create and distribute your materials. Hundreds of different templates are available for business cards, flyers, posters, greeting cards, door hangers, and other types of media. You can also purchase direct marketing sales leads to create a consumer mailing list from scratch.
For a same-day mailing turnaround, make sure you place your order before noon PST. ExpressCopy can ship materials directly to consumers on your mailing list, or they can mail your printed materials to you. Give it a try - the process is so streamlined and easy that you'll be finished in minutes.
