I make videos for my digital marketing business almost constantly. Most of the ads that my clients run on social media are video ads. And my agency is always producing high-quality videos that compliment the ads. Of course, with every video, we have to edit it to perfection.
And I want a video editor that would be perfect for all of my projects. Some of the editing software I’ve used in the past didn’t have the features I wanted. And there was some other software that fell short of the mark.
A friend of mine told me about Movavi Video Editor and suggested that I try it out. Knowing that he’s very well-versed in video editing, I took his word for it. The smartest thing I ever did was take that advice.
Movavi Video Editor Features
Basic Editing Tools
Who says editing videos has to be complicated? With these basic editing tools, I can be able to edit my videos to perfection. For example, when I do videos for “do it yourself” tutorials on my YouTube channel for those who want to do digital marketing themselves, I just edit the parts that are not needed (like the frames that contain a lot of dead air).
Plus, there is a time when I just keep recording when I mess up. So I just edit out the old takes and go from there. You don’t have to be a professional video editor in order to know how to operate this video editor. And believe it or not, it doesn’t require any complicated setups, nor does it have any complex bells and whistles that you need in order to operate it.
Titles and Effects
For the ad videos that I do for clients, I’m able to add certain effects, titles, and special features. I like to underpromise and overdeliver for my clients without overdoing it. Thanks to the Movavi Video Editor, I have more fun editing and adding effects to these videos.
I will admit, I kind of like to goof off a bit when it comes to my video filming abilities. So I shoot quick videos just so I can play around with this feature. Needless to say, I’ve created quite a bit of accidental masterpieces in the process. And it has also done wonders for my business since it also provides plenty of ideas for client videos. Who says work and play can’t mix?
Tracks For All Of Your Videos
Assuming that you have the free version, you can use up to six tracks for your videos. Not bad when you want to make short videos for ads or amateur film projects. If you are a serious videographer and editor, obviously the Pro option (which is reasonably priced) will allow you up to 99 different tracks.
It’s enough for full-length features or longer videos. Even though I do use the Pro version, most of the videos I make are short enough for just a few tracks. But for my ad videos, I only use one. But the Pro version gives me a lot more features than the free version.
Make Videos Fast
With the Movavi Video Editor, I’m able to create videos in 20 minutes or less. The editing is quick, easy, and seamless. The only tweaking I have to do other than editing the videos is choosing which track fits perfectly with my videos.
And of course, I can play around with the effects so I can be able to see what sticks and what doesn’t. The learning curve of Movavi isn’t really that steep. You can be a newbie at video editing and be able to master this program in as little time possible. There is no other video editing software quite like this that won’t overwhelm any newbie that’s starting out with video editing.
Voiceovers Made Easy
Sometimes, my clients want voiceovers for their videos. And that’s not a problem. However, I don’t do voiceovers. But I have someone on my team that can do them brilliantly.
With Movavi, I can get my voiceover guy to record what he says and I can upload it to the program in an instant. It’s quick, easy, and definitely one of the many features that I cannot live without.
Want Extra Effects? Go To The Effects Store
I’m just going to go ahead and say it -- there are times when I want more effects other than what Movavi’s Video Editor has. But not to worry, I can be able to purchase more of them via their Effects Store on their website. They have so many package deals for effects.
Each of them come in a various theme like school, various holidays like Christmas or Thanksgiving, and more. Name a theme and Movavi has it. I can purchase theme packages as a standalone or purchase a subscription to the store so I can get full access to every theme package they’ve got for an entire year.
This was something I just couldn’t say no to. Some of my clients have eCommerce stores. And they have sales or promotions during certain times of the year. For example, one of my clients runs a technology store online. And he wants video ads edited for some of his promotions like for Black Friday or Christmas. Knowing me, I’m able to apply all the graphics and effects that make it relevant. When it comes to creating videos with awesome effects, I might as well call myself a creative genius.
If you are someone who creates videos for clients or for fun, I highly suggest that you put these additional effects to good use. You’d be quite surprised how useful they can be during any time of the year.
If you are looking for a simple to use video editing program, then you’d be hard-pressed to find anything quite like the Movavi Video Editor. It has all the features and tools you need to create and edit videos that you and your viewers will enjoy. Whether it’s for YouTube or for clients who want videos, this program will be your best friend when it comes to the entire production process.