Best Branding Tools And Companies

A logo, website, and other branding images are essential components of a successful business. The branding you establish helps customers instantly recognize your company, make a connection with what you have to offer, and may even make them more likely to patronize your business or share what you have to offer with others. For these reasons, find the best branding company to help you develop the right logo and other branding images for your business is critical.

If you've tried searching for different branding tools and companies that are out there, you've likely noticed just how many different options there are. And, of course, each one claims to be the best and have the most to offer. So, how are you to know which company to work with?

To help you narrow down your choices and find the best option to meet your needs, we've reviewed the top five branding tools and companies. Take a few minutes to read through our reviews to learn more about each of these options. You'll then be armed with the information you need to make the best decision to help your business grow and flourish!

Top 5: Branding Companies\Tools

Product Image & Rating (Out Of 10)

Product Name

Contact

Tailor Brands

9.9

Looka

9.8

LogoAi

9.6

Logopony

9.4

Designhill

9.1

Recommendation #1

Tailor Brands

9.9

Recommendation #2

Looka

9.8

Recommendation #3

LogoAi

9.6

Recommendation #4

Logopony

9.4

Recommendation #5

Designhill

9.1

Tailor Brands

What is Tailor Brands?

Tailor Brands is an innovative company that utilizes artificial intelligence (AI) to create logos and other branding materials for their clients. The tools and resources they offer allow both small and large business owners to create quality designs for their business without having to pay for a graphic designer.

Tailor Brands

Small businesses, especially, can often not afford this expense. The founders of Tailor Brands, Yali, Tom, and Nadav, formed the company to help make it possible for all businesses to find the success they deserve. They know how important good branding is for a variety of business purposes — from getting customers to frequent your business, retaining customer loyalty, and even getting a loan or a lease for a storefront location.

They feel strongly that with professional logos and branding tools that companies will be able to meet this goal and help their business grow and prosper. They created their AI Logo Maker to make it possible for businesses to create these tools they need without any design experience necessary. Using the tools on the website will only take a few minutes of your time, but you'll walk away with invaluable resources to help grow your business.

Logo Makers

You'll surely be impresses with what you're able to create when you give Tailor Brands' Logo Maker a try. The Logo Maker uses AI to help you generate different designs to match your vision for your business. Each design can be customized to allow you to achieve the exact look that you're after.

Tailor Brands

Trying out the Logo Maker is free; you aren't committed to making a purchase until you land on the design of your dreams. Just visit Tailor Brands' website and click on the "Logo Maker" heading to get started.

You'll be prompted to enter your business name and a tagline (if you'd like one added to your logo). Then, you'll be asked a few questions about your company and your preferences to help create designs that match what you have to offer. First, you'll need to select whether you sell products, run a place (like a restaurant or store), offer services (like haircuts or lawn mowing), or are a social media influencer.

Tailor Brands

After answering the few quick questions about your company, you can indicate whether you are looking for an icon-based, name-based, or initial-based logo. The AI maker will walk you through the process of selecting a few designs that you like and will use this information to generate your list of custom logos.

You will need to sign up to see your designs, but you won't need to commit to paying for anything until you have found and customized the logo design you want to use.

Branding Tools

After you've created your ideal logo with Tailor Brands' AI Logo Maker, you can have your logo applied to some of their branding tools. Branding your business is important for a variety of reasons, including keeping you in the forefront of your customers' minds and creating a polished and professional look that helps you seem legitimate and trustworthy.

Tailor Brands

You'll find a lot of branding tools to help you reach these goals on the website. You can add the logo you created to business cards, PowerPoint presentation templates, brand books, and other materials you'll need to help convey a professional look.

Tailor Brands also offers branded merchandise, such as coffee mugs and pens, that you can use to promote your business and share with potential customers or clients. Additionally, you can create and download a Vector EPS file. This is the file type you'll need of your logo if you want to be able to print it on any offline files.

Social Tools

In addition to the branding tools and printed resources, you'll also find that Tailor Brands can help you improve your social media presence. They offer tools to help you design effective social media posts to reach your customers, schedule your posts, so they can be prepared ahead of time, and design logos that are ideally sized for social media platforms.

Tailor Brands

Another of the social tools you'll likely find very helpful is the social analytics tool. With these tools you will be able to analyze and assess how effective your branding, social media pages, and posts are.

You can view information including the number of people who are viewing your posts, how many interact with it, and the benefits you're receiving from these interactions. This can help you assess if you need to change anything about your approach to using social media for your business to increase your following and the number of customers who interact with your posts.

Pros

  • The AI Logo Maker can save you a lot of money by helping you create your own professional and effective logos without hiring a graphic designer.
  • After you create your logo, you can apply it to branded merchandise and printed resources.
  • Tailor Brands also offers social media resources to help you create and customize your posts and evaluate the effectiveness of what you are sharing with your followers.

Cons

  • Some other branding companies offer individual consulting with a designer if you need additional support creating your logo or designs. This is not a service offered by Tailor Brands.
Looka

What is Looka?

Looka is a branding company that was created to help individuals and businesses design the logo their company needs to thrive. They offer powerful AI graphic design tools that allow businesses to create their own logos without making it necessary to go through the whole process and cost associated with hiring a graphic designer.

Looka

The company was founded by Dawson Whitfield, a graphic designer with many years of experience creating logos for his clients. However, after some time in the industry, Whitfield began to get turned off by how much time and back-and-forth was necessary to create each logo. He knew all this back-and-forth had to be frustrating to his clients as well.

He created Looka to remove this back-and-forth and offer a simple, yet powerful, tool that would allow businesses to create a logo that would best suit their needs.

Logo Maker

Looka's Logo Maker was designed to be easy to use. You don't need to have any prior experience and you don't necessarily have to have a particular design in mind. The Logo Maker will help you decide just what you want as it walks you through selecting your preferences and customizing your images.

Looka

First, you'll need to enter the name of your company and your industry. Then, you'll be shown a variety of styles, symbols, and colors. Select the ones that are appealing to you and Looka will incorporate these design elements into the logos you are shown.

Once you select a logo you like, each piece of the design is customizable. You can change the layout, colors, and fonts to make sure it matches exactly what you're looking for.

You won't have to pay anything to use the Logo Maker. If you finalize your design and are happy with it, only then will you need to pay. When you do pay for your logo, your purchase will include vector logo files and different color variations of your design.

Social Media Branding

Every social media platform has a different format. Properly sizing your logo and customizing the design to make sure it looks perfect across platforms is important. You can add the Social Media Kit on when you purchase your logo from Look.

Looka

This kit includes over 40 different versions of your logo that are formatted for use on social media. You'll also receive files that you can use in your email signature and other electronic communications.

Business Cards

Looka can help you apply your newly created logo to one of their business card designs. They offer 19 professionally designed layouts.

Looka

Creating your business card will be a snap. Just enter your name and company information, select the layout you prefer, and generate the cards. Your new logo will be prominently displayed alongside your contact information so your customers will always be able to reach you.

The design you create will be sent to you and you can print it with the printer of your choice.

Website Builder

Another helpful tool offered by Looka is their website builder. The website builder was created to help you apply your logo and a professional design theme to your website page to present customers with a cohesive look for your company.

Looka

All of the themes offered by Look can be customized to fit your preferences. The simple drag-and-drop editor will allow you to make changes to the page and add the images and text you want.

The different design themes are also fully responsive and will look great whether your customers view your page on a desktop computer, tablet, or smartphone.

Pros

  • When you pay for a logo design, you will receive the vector files and multiple design/color variations.
  • The Social Media Kit will provide you with perfectly sized files to use across different social media platforms and will eliminate the need for you to try to resize your logo for these purposes.
  • They also offer tools to help you design a website that is in-line with your logo and the image you are trying to present to your customers.

Cons

  • They only offer business cards; you can't create other products or merchandise directly through Looka with your new logo.
LogoAi

What is LogoAi?

LogoAi markets themselves as the personal designer for your business. This company uses artificial intelligence to help you design professional-looking logos and other business materials for your company.

LogoAi

The team at LogoAi is experienced with logos and branding and strives to offer the best for their customers. They can help you create your ideal logo and add your branding to materials and resources, such as business cards, posters, social media pages, and more.

So far, they have help more than 13,000 business create logos and other products for their business. Keep reading to see if you'll be one of their next customers.

Logo Maker

The Logo Maker from LogoAi is designed to be easy to use and can help you create the perfect logo without any previous experience in design or marketing. Just enter your company name, briefly describe your business, add a slogan (if you'd like), and click "Go."

LogoAi

LogoAi will display numerous logo options (and can add more to the list if you click "see more logos"). When you see one that is attractive and appealing to you, you can click on it and customize the image.

You will need to create an account and sign in before being able to customize your logo, but you won't need to pay for anything until you are happy with your design.

Business Cards

LogoAi can help you add your logo to business cards. Upload your logo design (or use their AI Logo Maker to create your logo) and select your preferred brand color out of the options provided (that match the colors in your logo design).

LogoAi

You'll be prompted to sign in or create an account. After you sign in, LogoAi will display different business card layouts and designs. You can choose your favorite option.

Once you've decided on a design you like, you'll be able to download a PDF or JPG file. You can then have your business cards printed through a local or online printer of your choice.

Free Design Maker

Another tool offered by LogoAi is their free design maker. The design maker can help you create graphics to use on social media from a blog article. You can enter the link for your blog article you'd like to promote through your social media page or upload your logo or another image to help the website generate different design ideas for you.

LogoAi

Then choose from the free design options to find the perfect one to post on social media to promote the article for your blog. You can customize the file size and add text or images to it to make it really stand out.

Finding the right image will help make sure more of your followers see and pay attention to your post. It can also help increase the number of people who follow through and click on your post to read it.

Custom Logos

If you want more design help in creating the perfect logo to match your needs, LogoAi has a partnership with 48hourslogo.com. You can use this website to launch a logo design for a low cost. Various graphic designs will create a logo to match your company, and you can choose the one that best matches what you're looking for.

Pros

  • You don't need to have any design experience to use the logo maker.
  • Using the tools offer through the website are free; you won't have to pay anything until you decide that you're happy with your finished product.
  • You can upload your logo design to see how it looks on various business card layouts.

Cons

  • Before the logo suggestions are displayed, you don't have the opportunity to select colors/design themes you prefer, so there may be more options that don't match your vision.
Logopony

What is Logopony?

The developers of Logopony created the company to simplify the process for businesses looking for a new logo for their company. They realized how expensive, time-consuming, and frustrating the process of getting a logo designed can be and worked to offer a solution to address these problems.

Logopony

This goal led them to develop their AI Logo Maker which allows companies to cut out the back-and-forth with a graphic designer and drastically reduce what they'll have to pay to receive a quality logo they can use to help promote their business.

In addition to their AI Logo Maker, Logopony can help you brand your business. You can apply your logo to business cards, stationery, merchandise, apps, websites, and more. These tools can help you present customers with a cohesive and professional company image that will provide them with confidence about what you have to offer.

Logo Maker

You don't need any design experience or skills to use Logopony's AI Logo Maker. It is designed to be simple and easy to use, while allowing you to have some fun as you create the logo for your company.

Logopony

The logo generator is prominently displayed on Logopony's design page. To get started, enter the name of your business and click "Generate Logos." You'll then be shown different logo styles to help the Logo Maker understand your likes and preferences. First, select whether you are looking for personal branding or business branding.

Next, you can search for and select up to five icons to add to your logo. These can all be changed later if you change your mind. There are over 1,000,000 icons in Logopony's database, so you should be able to find what you're looking for.

After you've selected five (or fewer) icons, click on continue to choose the colors that you want to see incorporated into your design. Then, add a slogan, if you'd like, and click "Create My Logo" to see the different design options. Under the first six options that are displayed, you can click on "Create More" to see additional ideas.

Logopony

When you see a design you like, you can click on it to customize. Some of the customization options include changing the layout and colors, modifying the icon used for the design, editing your company name, and changing the background color.

When your design is finalized and you're happy with it, click on "Save and Continue." You can then select the package that you'd like to purchase. You can either purchase one low-resolution file in the Basic Package or upgrade to the Premium Package that includes over 50 high resolution files.

If you choose the Premium Package, the files will be perfectly sized and formatted for a variety of uses including printing, branding your company on social media, setting up your website, design a favicon, and more. Since you'll be able to download these materials right away, you won't have to waste any time putting your new logo to work and using it to help grow your business.

Logopony

Branding Packages

After creating a logo you love, you can use Logopony to help you brand your business. The files you receive will be perfect for creating business cards, merchandise, apps, social media pages, stickers, websites, and more.

Pros

  • Before displaying logo options, Logopony will collect information about your preferences to help generate ideas that you are more likely to love.
  • You can edit your design without having to create an account or sign in.
  • The Premium Package includes over 50 different file types to help you effectively brand your business online and in print.

Cons

  • You will need to use your logo files to print and create your branded materials through other websites.
Designhill

What is Designhill?

Designhill is a company that was formed to help businesses connect with graphic designers who can help them create logos and designs to meet their needs. They hold design contests where designers work to create a logo to match the vision of a business owner. Through the design contest format, business owners are presented with numerous design options, allowing them to choose the one that best matches what they are looking for.

Designhill

In addition to running design contests where graphic designers can create logos for companies, Designhill also offers an AI Logo Maker. Business that don't have the funds to invest in hiring a professional designer, can use the AI Logo Maker to create their own professional-looking logos for their company.

Designhill also offers numerous branding tools to help businesses market and promote their company.

Design Contests

The design contests are one of the key components that set Designhill apart from other companies. When you start a design contest, different freelance designers will work hard to earn your business by presenting you with their best logo ideas.

Designhill

When you set up your design contest, you create a design brief where you share information about your company and what you're looking for in the finished design. The design contest will run for a few days, and at the end of the contest you'll be able to view the different designs that were created. You can communicate with different designers and ask them to make revisions to a logo that is close to what you're looking for, but is still missing something.

When you select a design and pay for it, the rights to it become yours. The designer gives up any claims to copyrights, so you'll be able to use the design freely as you see fit to grow your company.

Logo Maker

For businesses on a budget or individuals who want to be more involved in designing their own logo, Designhill also offers an AI Logo Maker. Enter the name of your company, select a few different design styles that match what you're looking for, choose colors you would like to see featured in your design, and enter a little more information about your company and what you're looking for. You can also select your budget to help make sure the designs you are shown will be within your price range.

Designhill

Then, you can use the AI builder to search for symbols to add to your logo. After selecting your symbols, Designhill will generate different logo design options for you. You will need to create an account to view the designs, but you won't commit to paying anything unless you are satisfied with one of the logos.

Branding Tools and Merchandise

After you have finalized a logo design, either through a design contest or the AI Logo Maker, Designhill can help you use your new logo to brand your company. They offer many different branding options including tools for advertising, creating a website, increasing your presence on social media, and different merchandise for your employees and customers.

Pros

  • There are different options you can look at to help you create the right logo for your company. These include starting a design contest, hiring a designer based on their portfolio, and using the AI Logo Maker.
  • Designhill gathers a lot of information about your preferences before the AI Logo Maker will display designs for you. This can help make sure that the designs you are shown match what you are looking for.
  • After you have a finalized logo, you can choose from the multiple branding tools and resources offered by Designhill to promote your business.

Cons

  • If you choose to run a design contest, you'll pay more money to create your logo than you would through a website that has an AI logo maker.

Buying Guide

Finding the right branding company can be extremely powerful for your business prospects. When you're able to create a logo and other tools to help you connect with your customers, you'll quickly realize just how powerful branding can be. Since every branding company is a little different, we have compiled a few suggestions for what you'll want to look for when choosing which company to use to create your logo and other branded products for your business.

First, you will want to take a close look at the logo maker offered by the company. How does it work? Is it easy to use?

Consider the different design options that you can choose from. Do you like the overall look of each option presented?

It will also be important to find a logo maker that allows you to customize your finished product. You want to be able to make modifications to the layout, colors, fonts, and overall design to ensure that your finished product matches your vision for the logo design.

The next thing you should pay attention to is the different business products and branding tools offered by the company. After you've made your logo with one site, it would make your life easier if you were able to create the other resources you'll need for your company's success, such as business cards or presentation templates. Finding a website that offers these resources as well can help you enjoy more of a one-stop-shop and prevent you from having to use your precious time to visit multiple websites to accomplish all of your goals.

Other items you may want to look for from the company you choose to work for included branded merchandise. Can you order t-shirts, cups, pens, and other merchandise to share with customers and potential customers to build brand recognition? Again, it would be much easier for you if you find a website that offers these tools to save you from searching for somewhere else to have them made.

When you're deciding which company you want to work for, think beyond your logo and the physical products you'll need. You should also consider your online presence and how you'll be able to connect with your customers through social media and your website.

Some branding companies offer tools to help you customize your logo for use on social media, design social media posts, schedule your posts, or even analyze the effectiveness of what you share on social media. Other companies may offer tools to help you create a cohesive website to match your brand. If either of these are important to you, you will want to find a company that offers these services in addition to helping you create your logo.

Finally, consider the pricing and different package options offered by each company. Look for something that is within your budget while also helping you make sure you are setting your business up for success.

Top Pick

After reviewing the five branding companies we shared above, we have decided that Tailor Brands is our favorite option. We think you'll love how simple, yet effective, their AI Logo Maker is. You'll be able to create the perfect logo to match your company and brand with ease and without the expense of hiring a graphic designer.

Since you can customize the look of the logo you like the best using the editing tools offered by Tailor Brands, you'll be able to improve on the design to ensure that it matches exactly what you want and need for your business.

Tailor Brands

After your logo has been created, you can apply it to some of the other tools and resources offered by Tailor Brands. You will be able to create powerful tools to help your company grow and connect with potential and existing customers. A few of the many things you'll be able to create include business cards, presentation templates, branded merchandise, and brand books.

Tailor Brands also offers you tools and resources to help you increase your presence on social media and use it to help build your business. Their tools can help you appropriately size your logo for use on different social media platforms, design eye-catching posts, and even schedule your posts. Their analytic tools are designed to help you see how each of your posts is performing and determine ways you can improve the reach and effectiveness of these posts.

Frequently Asked Questions

How Does an AI Logo Maker Work?

AI logo makers use artificial intelligence to generate different logo ideas to match a company name you enter. Different branding companies offer different logo makers, but they all operate in a similar manner.

Typically, you'll select a few design/font/color ideas that you like. The logo maker will use these ideas to generate unique logo choices for you to choose from. Most branding companies will then allow you to make modifications to your favorite design to make sure it matches what you are looking for.

How Much Does It Cost to Have a Logo Made for a Business?

There can be a lot of variation in the price for having a logo made. If you choose to use a graphic designer, it could cost you anywhere from a few hundred dollars to a few thousand dollars depending on your company and the experience of the person you work for.

You can also have logos designed by freelancers or design students who aren't as established or experienced as a professional graphic designer. This would likely cut your costs by quite a bit.

Finally, there are AI programs that can allow you to design your own logo without hiring an actual person to help you. These programs can be quite effective at generating attractive and professional ideas and most will also allow you to customize the image to achieve the end result you're looking for.

Do I Need to Vector Files for My Logo?

Yes, you will want to make sure you receive the vector files for a logo that is designed for your business. The vector files will be necessary whenever you want to have your logo printed on anything. Without the vector files, the logo will look blurry and unprofessional when printed.

Final Verdict

Tailor Brands definitely has a lot to offer. What are you waiting for? Visit the website today to check out their Logo Maker and see what you can make as you work to create a more successful business.

REFERENCE & RESOURCES


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